The number of skincare products used each day is also pointed out: « It made me believe that being pretty is like in magazines where the beauty is defined as an eternal youth without wrinkles or blemishes. And to achieve this goal, no other issue than to apply eight to ten products a day on your face » protests Maryll Beaux, founder of the Amalthea brand. Fewer products with fewer ingredients: a philosophy shared by more and more girls, but also by other brands
Release date : February 2020